Avoid Overloading Outdoor Ads with Too Much Text
The outdoor “Newspaper Creative”!!!
In my last post, I mentioned something called the “Newspaper Creative.”So, what exactly does that mean?When brands plan outdoor advertising campaigns, they design creatives — visuals that ...
Things to Consider Before Launching an Outdoor Advertising Campaign
1. Understand Your Product or Service: Before anything else, know exactly what you’re selling and what it represents.2. Define Your Target Audience: Identify who your message is meant for. This ...
“The Beautiful Weapon” (Part 1)
Advertising is a persuasive, manipulating communication tool.And that’s exactly why I chose it.Because advertising isn’t just about products or politics; it’s about people.It has the power to whisper into minds, ...